It’s a Hen’s Life

It’s a Hen’s Life

Eggs are something we take for granted. But did you know that most eggs come from chickens that are kept in terrible conditions? One way we can all protest against these conditions is to only buy free range eggs. As someone who cares about animal rights, when Valley...
Frankston Mitsubishi Website Copywriting

Frankston Mitsubishi Website Copywriting

Client: Automotive Holdings Group (AHG), Australia’s largest automotive retailer Brief: Provide engaging, search engine-optimised web content for the redevelopment of the new Frankston Mitsubish website. Process: Write all content for the website Optimise all...
3AW Radio Ad

3AW Radio Ad

I was approached by Mobile Tyre Shop (featured on an episode of the TV show The Shark Tank) to write the script for a radio campaign. The goal of the ad was to raise the brand profile of Mobile Tyre Shop amongst a younger demographic. I came up with the concept for...
Frankie Dean Eyewear Web Copywriting

Frankie Dean Eyewear Web Copywriting

Frankie Dean is taking Australia’s fashion eyewear scene by storm. Selling exclusively online, they’re able to beat the large chains in all three areas of price, aesthetics, and convenience. They offer a free home try on feature where they send out 5 pairs...
Mobile Tyre Shop Print Flyer

Mobile Tyre Shop Print Flyer

Mobile Tyre Shop is Melbourne’s largest mobile tyre service. They are rapidly growing and were recently featured on an episode of TV’s The Shark Tank. Whilst commonplace in Europe, the mobile tyre market is still largely untapped in Australia. One of the...